Definition of Every Metric on the Dashboard
Views#
Every page view event recorded by every user. Includes if the user refreshed the page, or navigated back to it.
People/Visitors#
Unique sessions. Sessions are reset at midnight UTC every night. A user coming back after this time will be counted again.
Realtime#
Pages and referrers in the last 15 minutes.
Average Time on Site#
The median session length.
Page#
The unique domain and path combination that comprises a unique page.
Time
This is the median time a user spent on this page, in hours:minutes:seconds
.
Scroll
This is the scroll depth.
It is calculated as bottom of the viewport divided by the total page height, in pixels.
This means that, for example, a page height of 1000 pixels, where the initial above the fold is 300 pixels, will show a scroll depth of 30%.
Entries
This is number of times this page was the first page in a user's session.
Exits
This is the number of times this page was the last page in a user's session.
Views
The number of non-unique times this page was viewed.
Domain#
The hostname that was recorded. Useful for when Glass is installed across multiple domains or subdomains and cross-domain tracking.
Referrer#
The referring website by session. Many websites do not publish referrer details.
Next Page & Prev Page#
When a page filter is enabled, this shows the flow of traffic before and after this page.
Device Type#
One of:
- Desktop
- Phone
- Tablet
This data is collected by navigator.userAgent
.
Browser#
One of:
- Edge
- Chrome
- Firefox
- Safari
- Internet Explorer
- Opera
- Unknown Browser
This data is collected by navigator.userAgent
.
Countries#
The country the visitor originated from.
This is IP geolocation data provided by Cloudflare's network.
External Links#
These are individual click events recorded on external links.
UTM Campaign Tags#
Campaign, Source, Medium, Content & Term
These are the UTM tags, analogous to the same UTM tags introduced by Google Analytics. These represent the sessions with these tags.